SCUNet News...participate, collaborate

April 2013

Are You Putting CUAnalyzer to Work for You?

This interactive online program offers a convenient way for you to help your Board and staff understand the financial performance of your credit union.

You can use CUAnalyzer to introduce actionable insights for everyone on your team. In just a few minutes create useful reports and colorful graphs to compare your credit union to a customizable peer group. Your Board of Directors will appreciate the information! Or, pull a 2-year financial report with key ratios and help employees understand how their efforts impact the continued success of the organization.

"I am very impressed with the information available. I find it very informative and easy to use. I will be using this regularly.
—Helen Edwards, CEO, Norristown Bell Credit Union

There's also a section on hot topics of particular importance to the evolving credit union performance model. Once you log-in, you will discover additional useful sources of information useful for staff training, orientation for new volunteers, strategic planning, and more.

If you need help accessing CUAnalyzer, please contact Callahan & Associates by emailing software@creditunion.com or call toll free (800) 446-7453 (Monday-Friday, 9:00 a.m. – 5:00 p.m. EST).


NCUA CDRLF Resources

Q: We’re heard the NCUA has a program that offers loans and grants to help credit unions. Can you tell us what the program is and which credit unions it is designed to assist?

A: The National Credit Union Administration's Grant and Loan Program (also known as the Community Development Revolving Loan fund), which was established by Congress, makes Grants and Loans to low-income designated credit unions.

The Community Development Revolving Loan Fund for Credit Unions (the “CDRLF”) was established by an act of Congress (Public Law 96-123, November 20, 1979) to stimulate economic development in low-income communities. The grants and loans program consists of Congressional appropriations that are administered by the Office of Small Credit Union Initiatives (OSCUI). A low-income designated credit union is one that is: a) federally-chartered and designated as a "low-income" credit union (LICU) as set forth in Section 701.34 of NCUA's Rules and Regulations; or b) state-chartered with an equivalent low-income designation from its respective state supervisory authority (SSA) and concurrence from NCUA.

Combine NCUA (CDRLF) Low-Income CU Loans with a Foundation Grant

In the February issue of SCUNet, we announced that $9.5 million in low-income credit union loans from NCUA is available from the CDRLF. (An online loan application and other information can be found here.)

Over and above the NCUA program, grants are also available within the credit union family of Pennsylvania through the PA Credit Union Foundation. Grants of up to $5,000.00 are approved in Technology (computer hardware and software), Marketing (Website Development and Advertising), Debit Card Development, Strategic Planning “Lite” programs, and Scholarship/Staff Development.

In fact, many credit unions applying for NCUA grants will mention that a portion of the total funding necessary can be leveraged from the Foundation (and vice versa, if making a request from the Foundation). Since 2004, such leverage has proven to be an important factor in the approval process since each organization recognizes and applauds the work of the other within the grants sector.

Additional inquiries about Foundation grants should be forwarded to Executive Director, Joseph Wambach, at joseph.wambach@pcua.org.


CU PolicyPro
Social Media, Policy 1530

Social media can be a fun and rewarding way to share life and opinions with family, friends and co-workers around the world. However, use of social media also presents certain risks and carries with it certain responsibilities.

To assist employees in making responsible decisions about their use of social media, this policy outlines the guidelines for appropriate use of social media by employees, including guidelines which reflect privacy laws and members right to privacy.

Social Media Policy 1530 addresses topics such as:

  • Employees are Solely Responsible
  • Employees Should Know and Follow the Rules
  • Employees Should Be Respectful, Honest and Accurate
  • Guidelines on personal opinions, using social media at work.

PolicyPro Training Videos

Whether you’re a new or experienced CU PolicyPro user, you can learn more about how to use this helpful online administration tool by logging to the CU PolicyPro New User video training page.

Here you will find nine informative videos that will help you take full advantage of all that CU PolicyPro has to offer:

  • General Intro and Overview: Manual Builder
  • Add Unique Policies, Basic Editing, Finding a Specific Policy
  • Paste from Word and Formatting Numbered Lists
  • Editor Notes and Key Fields
  • Deleting Policies and the Multi-Key Field Update
  • The Publishing Process
  • The Archive
  • Library and Storage
  • Administration

To access the training videos simply log on to CU Policy Pro and when you land on the CU Policy Pro homepage, click on the “Online Training Available” link in the lower left-hand corner of the homepage.

If you have any question about CU PolicyPro, contact the Association’s compliance department at 800-932-0661, Option #3.

CUNA Mutual Group Update

You'll find a wealth of resources by visiting CMG's education section at www.cunamutualgroup.com/education that can help you manage your business risk, manage your operations, grow your business, develop and retain your employees, and serve and protect your members. Here's just a few:

CU Protection Webinars - Free and open to CUNA Mutual Group Bond policyholders. Sign-in required.

  • The Aging Workplace & Worker Safety; April 17, 11:00 a.m. ET

Recapture Market Share - Register at www.cunamutual.com/growloans or to request additional information, email growloans@cunamutual.com.

  • Auto Loan Recapture & Next Car Purchase: Grow Loans Even In A Challenging Market, May 7 at 3:00 p.m. ET

For a complete list of upcoming webinars, click here.

Marketing Tips

Simple & Effective Tactics to Market Your Credit Union

If you think only large credit unions can afford to spend huge sums of money on marketing, you'll be surprised to know that some very large credit unions spend almost nothing on marketing.

5 Things you Should Know About Credit Union Marketing Budgets
(TheFinancialBrand.com)

Marketing Tips have been provided to you by Sandi Carangi, Director, Credit Union Marketing Services. Sandi provides marketing consulting services, working primarily with credit unions in the western part of the state. She can be reached at 717-215-6951 or by email at sandi.carangi@pcua.org.

Protect Your Sprint Annual Incentive Checks

MEMBER VERIFICATION REQUIRED

The Sprint credit union member discount has helped members save on their wireless services, and credit unions received valuable marketing incentives. Periodically, Sprint asks that participants verify eligibility so they can continue to receive the discount and waived activation fees.

To ensure your members’ benefits continue, and your marketing incentives remain intact, it’s important to remind members about this important verification requirement.

The verification is quick and simple to complete. Members can simply download the Invest in America App or complete and fax a verification form. New customers are required to verify credit union membership within 30 days of activation; current Sprint customers must provide proof of credit union membership when they upgrade their devices if it's been more than 20 months since the last validation.

Download your Member Verification instruction sheet, post in your branches and online!

If you have any questions about the Sprint program, contact your Association Account Executive.

Go Deluxe

Your members may not use a check every day, but at some point they'll need one. A check program with Deluxe not only rounds out your consumer payment options, but it's also easier, more efficient and more profitable than ever.

For information on Deluxe, contact your Association Account Executive.

Pennsylvania Credit Union Association/Pacul Services, Inc.