Join Mark Arnold, nationally-recognized expert on credit union sales and service, for a unique program designed specifically for Pennsylvania’s credit unions. Secrets to Success: Service & Selling Techniques for Credit Union Staff is more than just a workshop – it is a comprehensive training program. Secrets to Success is designed to help your credit union’s member-facing staff improve their ability to provide the best service to your members, and to reach as many members as possible with your products and services.

Attend, learn, and discover the secret's to your credit union's success.

The Secrets to Success program starts with a full day, in-person training with Mark Arnold on April 17 in Harrisburg, but also includes three webinars with Mark – one each in May, June, and July – to help your staff gain a greater understanding of sales and service best practices. Every participant will receive a comprehensive sales and service handbook, developed by Mark specifically for Pennsylvania credit unions, as well as access to all three webinars. A digital copy of the handbook and each webinar will also be provided, to make it easier to train other employees within your credit union.

Join us for an unique training experience.

Over the course of the full-day training and the three webinars, Mark will help credit unions find answers to questions such as:

• What is the best way to build relationships with members?
• How do you get to know your members and their needs?
• How can you show your members your appreciation for them?
• How do you sell additional products to your members without coming across as pushy?
• How can you evolve your techniques from sales pitches to providing solutions to member needs?
• How can you improve member service at your credit union?

Plus, Mark will share his eight basic service and selling tips, discuss member service in a challenging economy, and much more!

April 17 – 9:00am-4:00pm in Harrisburg (continental breakfast & lunch included)

May 23rd, June 20th, and July 18th – Webinars on Additional Sales & Service Topics

April 17th AGENDA

8:30-9:00 a.m.
Registration & Continental Breakfast

9:00 a.m. - Noon
Morning Training Session

Noon-1:00 p.m.
Lunch

1:00-4:00 p.m.
Afternoon Training Session

$595 per attendee
includes the in-person event and access to all three webinars,
and receive a digital version of the handbook and all of the webinars.

Credit unions under $30 million in assets attend for only $445
Additional attendees from the same credit union, who will also recieve
their own copy of all the materials, can register for the entire program for only $119.

Pennsylvania Credit Union Association/Pacul Services, Inc.
4309 N Front Street s Harrisburg PA 17110 s 800.932.0661