There is still time to register to attend the 2013 Lending Conference on October 9-10, at the Penn Stater Hotel, State College.
The conference features nationally-recognized consumer lending experts Rory Rowland, Madeline Aufseeser, Terri Smith and Robert Schroeder. Click here to register online.
Key takeaways for attendees include:
You Can Grow Your Loan Portfolio: How the Best Credit
Unions Loan Out Deposits
Rory Rowland will present research on how the best credit unions keep their loan to share ratio high. Find out what works with employee incentives, including who and what to reward to get the best results. Identify good loans faster, the best methods for "stealing loans," and more. Discover how to compete with zero percent (0%) loans; recognize the three things credit unions must do to get loaned out; and learn how to streamline the lending process and avoid losing potential loans.
Rory Rowland is a business consultant and dynamic seminar leader specializing in credit union lending skills. After serving as president of two credit unions in Missouri, Rory began helping credit unions become more effective through his high energy, fun and humorous presentations.
Rating Your Loan
Today’s economic climate requires credit unions to look at their portfolios like never before. As regulators place more emphasis on risk rating, credit union leaders must be prepared to discuss their portfolios with examiners.
Lending Mistakes and How to Avoid Them
The competition for loans is intense – you need to make sure you’re not losing out on good loans. Find out the most damaging blunders credit unions make to harm their loan growth. Find out why you should take a second look at your loan denials.
Cards: How Credit Unions Can Crack the
As a new economic cycle begins, credit cards are once again the preferred consumer payment method. This session will look at how credit unions can take advantage of the cycle, new trends in consumer credit card demographics and behaviors, and a look at how to easily deploy a cross-sell program to credit union members.
Madeline Aufseeser is a senior analyst with Aite Group covering prepaid, credit and debit card issuing, marketing and processing, as well as loyalty marketing and incentives, with 25 years of experience in business strategy, product management, and marketing financial services.
Your Culture to Boost Lending and Member
Are your employees order takers or member advocates? Change the rules of engagement at the retail level and move a reactive environment to a positive one. Learn how your top employees will rise to the top while the credit union and membership reap the rewards.
Robert Schroeder is CEO of the $131 million, 16,500-member Prince George’s Community Federal Credit Union in Bowie, Maryland. Schroeder will share his philosophy and tips for success for building a member-centric culture that will generate increased growth, as well as improved morale.
Selling Loans in an Electronic World
This session will explore what you and your credit union are doing today to connect with your members electronically, and how to “recreate” the virtual experience for your members. Attendees will gain an understanding how to keep your virtual members loyal and thinking of your credit union first.
Terri Smith is the Director, Product Management, for CUNA Mutual Group. She is responsible for the strategic direction of the product, growth opportunities, and leading a sales team to execute on the direction. Terri’s background in leadership and financial services demonstrates her passion for helping others, meeting member needs, and making a difference in people’s lives.
Get in the Game and
CU greater than $30 Million: $339
Additional Attendees from the same credit union: $289
CU less than $30 Million: $254
For hotel reservations, contact:
215 Innovation Boulevard
State College, PA 16823
$115 single/night $125 double/night
Group Code is LENJ12A. Room Block expires September 8.
Registration: October 9 @ 8:30 a.m.
Sessions begin at 9:00 a.m.
Lunch and refreshments are provided both days.
Event Sponsor: PCUA Card Services